As part of our 6-month incubation program, this month our participants are focusing on Sales & Marketing. This week we are doing a deep dive on Sales Channels & Customer Lifecycle (i.e., refining your marketing strategy based on results). We are excited to welcome guest speaker, Kenzie Fitzpatrick.

Kenzie Fitzpatrick is the owner of Reticle Up—a marketing firm specializing in social media, content, and email marketing with a focus on proper brand alignment across platforms. Kenzie has years of experience in marketing, including working as a Content Marketing Manager for two different companies. Kenzie is also a Florida State Alumna! She received both her bachelor’s and master’s degree from Florida State University.